How Car Park Management Helps Prevent Traffic Jams

paying for parking on phone

We've all been there: searching for a spot in a crowded car park, moving at a snail's pace as traffic crawls along. Add on impatient drivers honking their horns and the ever-present threat of collisions, and the result is one seriously stressful experience.

But traffic jams aren't just a headache for visitors; they're a nightmare for car park owners, too. Beyond giving your car park a bad reputation, they drive away potential customers, leading them to park elsewhere and causing you to lose revenue. Congestion also makes it harder to maintain security and enforce rules, leaving room for breaches to go unnoticed.

When demand for parking spaces is high, it can feel like there's little you can do to prevent jams from forming - but don't lose hope yet. By partnering with a professional parking management company like Britannia Parking, you can implement strategies to keep traffic - and revenue - flowing smoothly. Here are three key solutions a management company can provide, as well as their many benefits!

1. Layout Optimisation

The layout of your car park has a big impact on the likelihood of traffic jams. An unclear layout increases the chances of visitors taking wrong turns, which makes it take longer for them and others around them to get where they need to go. An overly long and winding path to the entrance/exit can also lead to longer wait times.

A professional car park management company can assess your car park's layout and usage data to identify potential problem areas. They can then redesign the layout to be more user-friendly, using things like signs and directions to help drivers find their way. This improved layout improves traffic flow and makes the overall experience smoother and faster for everyone.

2. Speedier Payment Processes

In most barrier-controlled car parks, you'll find either pay-on-exit (where you pay at the exit barrier) or pay-on-foot systems (where you pay at a machine when you're ready to leave). These usually aren't an issue during quieter times, but things can get hectic as the car park fills up and spaces become scarce. That's when queues at the barriers start to form, causing longer waits and sometimes even blocking those trying to park.

And it's not just barrier payment systems that cause delays - Pay & Display setups have their own issues too. More cars mean more people lining up to buy tickets, leading to longer queues at payment stations and extending everyone's time in the car park.

Luckily, technology brings us a time-saving (and more accurate) solution: Automatic Number Plate Recognition (ANPR).

ANPR cameras automatically read number plates, logging when a vehicle enters and exits the car park. If someone has already paid online, the ANPR system recognises their number plate, checks it against a database, and signals the barrier to open. It can also spot vehicles that haven't paid, making it easier to monitor payments and issue fines. For a more detailed breakdown of how ANPR systems work, check out our step-by-step guide.

With an ANPR system, visitors can skip the hassle of physical tickets and instead pay in advance through a phone app or website. This saves a lot of time and allows them to get in and out of the car park much more quickly, reducing congestion and freeing up spaces sooner.

3. Traffic Rerouting via Live Tracking

The two solutions above can streamline traffic flow considerably, but there's only so much they can do if there are simply too many people in your car park. The best solution in that case? Live tracking, another service that parking management companies offer.

Live tracking systems use sensors, cameras, or other monitoring devices to detect whether parking spaces are occupied or vacant in real-time. This information is then relayed to potential visitors via external signs, allowing them to know the availability of parking spaces before they arrive.

By informing potential visitors in advance about parking availability, live tracking systems help prevent overcrowding and reduce frustration by saving visitors the hassle of searching for parking spots that aren't available.

Unlock Your Car Park's Full Potential with Britannia's Car Parking Systems

Looking to improve traffic flow, increase revenue, and give your visitors the best possible experience? With over 25 years of specialised experience, Britannia Parking has the expertise to do just that.

Our parking management services include:

  • Reports and Analytics: Using ANPR and on-the-ground surveys, we can help you optimise your operations, layout, and pricing strategies.
  • High-Level Security: Our 24/7 monitoring and rapid response times create a safe environment for both cars and customers.
  • Revenue Growth: Our data-driven management maximises occupancy and generates consistent revenue streams.

If you're looking for a partner that can help your car park reach its full potential, book a free consultation with us today. We'll be happy to explain how our services can ease traffic jams and create a smoother, more pleasant parking experience overall.