Site and objective:
Plinston is an out-of-town retail park located adjacent to industrial units and other retail parks. While other nearby sites were already operating ANPR maximum stay systems, Plinston had no parking control measures in place.
Illicit parkers were taking advantage of the free parking, which impacted on the number of spaces available for genuine customers looking to shop at the retail units. As a result, retailers were concerned about dropping footfall numbers. The car park was also attracting unwanted attention in the evenings.
Car Park Management Solution Provided:
Britannia Parking delivered the following solutions:
• ANPR cameras provided and installed to establish 3-hour maximum stay restrictions
• Kiosk system provided to retail units, where required, to extend customer stays
• Clear and prominent signage erected across the car parking areas to advise visitors of the terms of the car park
• Monthly full vehicle movement management reports supplied to the client through a central dashboard
Outcome:
The new ANPR system increased vehicle movements through the car park and more spaces were made available for customers looking to shop at the retail units. Thanks to Parking Charge Notice (PCN) management, drivers who had been abusing the car park were forced to find alternative parking arrangements.
The car park benefited from a reduction in litter, as well as improved safety in the evenings and overnight.
By providing the client with real-time management data with built-in time intelligence features, Britannia has helped them to control costs and make informed business decisions.
If you own land with the potential to provide an income by operating as a car park, or if you already have a car park operating on your land and feel you are not realising its full potential in revenue terms, then please contact our car park acquisitions team by filling in our enquiry form to book a discrete, no obligation site survey.
For more information about any of our services, please don’t hesitate to contact our friendly team today.